Meghan Markle Shares First Pic Of Daughter As She Renames Lifestyle Brand
Meghan Markle has unveiled a new photo of her daughter, Lilibet, as part of the rebranding of her lifestyle venture. Originally named American Riviera Orchard, the brand faced trademark challenges, leading Meghan to rename it "As Ever."
Bharat Good Times 
Meghan Markle has unveiled a new photo featuring her daughter, Lilibet, as part of the rebranding of her lifestyle venture. The brand, initially named "American Riviera Orchard," faced trademark challenges due to its geographic reference and similarity to existing products. Consequently, Meghan announced the new name, "As Ever," which she believes better reflects her broader lifestyle vision. The rebranding includes a new logo featuring a palm tree and two hummingbirds, symbolizing the family's connection to their Santa Barbara home and honoring Prince Harry's late grandmother, Queen Elizabeth. "As Ever" is set to offer a range of products, including bath and body goods, candles, and gardening tools, aligning with Meghan's interests in cooking, crafting, and gardening. This launch coincides with her upcoming Netflix series, "With Love, Meghan," premiering on March 4th.
"As Ever essentially means as it’s always been, and if you’ve followed me since 2014 with The Tig, you know I’ve always loved cooking and crafting and gardening — this is what I do," she shared. "And I haven’t been able to share it with you in the same way for the past few years, but now I can, so as things are starting to trickle out there, I wanted you to hear it from me first."
"Of course, there will be fruit preserves; I think we’re all clear at this point that jam is my jam. But there are so many more products that I I just love, and now it's time to share them with you. So I just can’t wait for you to see it. Thanks guys!" she said.
